Home' Technology Review : May June 2009 Contents Foster Hinshaw, the founder, CEO, and president of Da-
taupia, understands the power of information. Through
technology, his company helps businesses a ordably
streamline and quickly access massive amounts of data so they
can operate with greater insight and e ciency. It's the perfect
challenge for Hinshaw, an enterprising engineer with a head
While some tech industry executives wait until midcareer
to earn advanced degrees in business or management, Hinshaw
knew as an undergraduate at Cornell University that his school-
ing should go beyond engineering formulas and equations.
"Apart from engineering, I have always had a strong interest
in strategic and nontechnical issues, and I knew I wanted to combine these interests," he says. "I learned from the experiences of my
engineering-school classmates that the path out of engineering and into business without an MBA was di cult. To become successful
and hone my business skills, it was clear that I would need to further my education outside of engineering with an MBA."
Upon finishing his bachelor's and master's degrees in engineering, Hinshaw applied for and was accepted to the MBA program at
Harvard University. Almost every summer during his college years, he worked to pay for his degrees. He started out in tech positions,
working at Pan Am as a radio technician and at Hewlett-Packard as an engineer. "The inside knowledge I gained from being on the tech
side in those early years of my career definitely deepened my understanding of how to make successful and impactful business deci-
sions in tech-based companies later on," he says.
Armed with an MBA, Hinshaw ventured into the business world in 1974. He has worked almost exclusively with small companies and
startups ever since. His first job with a startup was as an engineer for Electric Fuel Propulsion, a manufacturer of full-sized electric cars.
Hinshaw also spent several years as a consultant on large data systems and e-commerce applications for tech companies. Then he
served as a Y2K practice manager at Keane before moving on to become the chief financial o cer and director of information systems
for VideoGuide (now part of TV Guide).
Job Title: CEO and President
Graduate Programs: MS,
engineering, Cornell University, 1971;
MBA, Harvard University, 1974
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Program Directory Polytechnic Institute of NYU Executive Master's Programs
Based in New York City and Westchester, NY, Polytechnic Institute of NYU's fast-track execu-
tive master's programs in Management of Technology and Information Management, as well
as the MBA in Innovation & Technology Management, enable professionals to move beyond
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that is increasingly valuable to firms and not easily outsourced. Join us for an info session and
get complete details at www.mot-im.poly.edu
MIT Professional Education - Advanced Study Program
Put MIT to work for you. The Advanced Study Program provides full- and part-time learning
opportunities for experienced working professionals at any stage of their careers. Choose a
curriculum based on your professional goals and company objectives. Visit our website to see
how past students gained value from their Advanced Study Program experience. Now accept-
ing applications for Fall 2009. Learn more about the Advanced Study Program at:
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